Medellín, 2019.
Random is a brand founded in 2019 by Maximiliano Rivera (Maxi), at the age of 12.
The brand stands out for its one-of-a-kind designs and for building its own visual, communicative and textual ecosystem, where many elements seem to make no sense at first sight but, looked at closely, answer to a timeline and a much deeper meaning.
It does not stop at basics like hoodies and tees; it also develops couture pieces, accessories, art installations and much more.
RECOGNITION
Along the way, the brand has collected some serious recognition:
Dressing artists such as J Balvin, Sech, Jhay Cortez, Eladio Carrión and many more.
A presence at large international fairs such as ComplexCon.
Collaborations with established brands such as New Era.
WORN BY
MAXI
Its founder, Maxi, stands out for an innovative and authentic way of communicating and designing every garment. Besides running the brand, he works as a creative director, stylist and music artist, among other things.
His highlights include taking part in Milan Fashion Week and Paris Fashion Week, as well as creative collaborations with world-class artists.